Designed for the longevity of Virgin & Raw Hair
Care Philosophy
Quality hair responds to quality care. Both Virgin and Raw hair thrive when treated like your own—cleansed gently, hydrated consistently, and styled with intention.
Cleansing
- Wash hair every 7–14 days, or as needed based on product use
- Use a sulfate-free, moisturizing shampoo
- Gently detangle before washing to prevent shedding
- Always cleanse in a downward motion to preserve cuticle alignment
Conditioning & Moisture
- Follow every wash with a hydrating conditioner
- Deep condition every 2–3 weeks for elasticity and softness
- Focus moisture on mid-lengths and ends
- Avoid heavy waxes or alcohol-based products
Styling & Heat
- Heat safe up to 450°F with proper heat protectant
- Always apply a heat protectant before styling
- Use professional tools and controlled heat
- Limit excessive heat to maintain curl pattern and longevity
Daily Maintenance
- Detangle gently from ends to root using a wide-tooth comb or paddle brush
- Use light oils or serums sparingly for shine
- Avoid excessive tension from tight styles
Night & Storage Care
- Wrap hair in silk or satin before bed
- For long-term storage, cleanse, condition, air dry, and store in a breathable silk or satin bag
- Never store hair while wet
Coloring & Customization
- Hair can be professionally colored or toned
- Consult a licensed colorist for best results
- Use bond-protecting products when coloring
Longevity
With proper care, both Virgin and Raw hair are designed for multiple installs and extended wear, maintaining softness, movement, and integrity over time.